Christian Eid is one of the few who played a critical role in Careem-s early days launching new markets and then heading marketing for the group. The efforts made in the early days led to its eventual $3.1Bn sale to Uber in 2019. We talk about Careem-s secret sauce and how he has taken this knowledge to launch two new ventures, DuckLife and NoBueno.-With NoBueno, Christian is taking a non-traditional approach to talent matching, we discuss the biases in the current recruitment process and how he-s addressing them. For more information visit: www.conversationswithloulou.com Learn more about your ad choices. Visit megaphone.fm/adchoices